I have been a professional real estate investor since 2015. In that business the numbers decide everything: rent, repairs, vacancy and financing either leave room or leave none. I built software to evaluate properties, and the habit stayed with me. I look at the economics first, then I decide.
Service businesses run on the same arithmetic, and most owners never get a clear look at it. Pricing, costs, offers and customers each hold a piece of the profit. When those pieces are visible, the worries turn into a short list of fixes.
The system behind my coaching started on my family’s dental practice. It took four years, through COVID, and the practice sold for 81% more than its first valuation. I use the same principles in my own ventures and with the people I coach.
I helped build the education center at TRUiC for people starting a small business, and I spent two years as an organizer of 1 Million Cups in Ann Arbor, where founders present to each other every week.